The Bergand Group

The Bergand Group

The Bergand Group provides compassionate, effective, and individualized treatment for alcohol and drug addiction, mental health, and related disorders. They strive to create a setting that is conducive to personal comfort and in a operate manner that provides respect for the individuality and dignity of both patients and providers. The Bergand Group’s goal is to help each patient and family member reach an improvement in their physical, mental, and emotional well-being through evidenced based practices.

 

Eyler Creative worked with The Bergand Group in order to design a completely new website. The concept here was to better highlight the variety of services offered by the company in order to draw in more potential clients and to raise awareness about the dangers of addiction. The Eyler Creative team worked closely with the team at The Bergand Group to produce a look and feel that matched that of the work done by this addiction recovery services company, reflecting colors, textures, and fonts that represented their desired look and feel.

 

We created a navigation style that breaks down the various services and resources offered on the site into easily-manageable avenues for visitors to explore. Their FAQ page clears up a number of drug, alcohol, and addiction-related queries, put into simple words with clear answers, that people might have when they come to the website. We make sure that their News page, which houses the blog, is updated very frequently so that it’s evident that the company is always up to speed with the goings-on in the addiction world. Finally, a small pop-up window on every page makes it faster and easier than ever to get in touch with The Bergand Group’s counselors if the visitor should want a consultation.
 

 

Techniques Implemented:

  • Website design and development
  • Mobile responsive design
  • Digital marketing strategy
  • Search engine optimization (SEO)
  • Social media marketing (SMM)
  • Email marketing
  • Branding
  • Copywriting
  • Email marketing
  • User interface design
  • Online form creation and data management
  • Market research
  • Identity development and logo rebranding
  • Creation of print materials

 

Since working with The Bergand Group to produce this website, the company has seen more traffic than ever and have been getting more contact from potential clients as a result. With so much expertise in their team members and with a diverse array of services that clearly show off the company’s vast knowledge, it’s clear from a few moments on the site that The Bergand Group is the best addiction care facility in Maryland.

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