Most bloggers, myself include, create post after post, week after week, and after sharing those posts, leave them to gather dust in the archives of the blog. However, updating blog posts, however old, can actually do a lot of good for your SEO and other successes. It will never have quite the same results as that first time you present a really successful post, but there are certainly benefits to be found with this strategy.
Find Your Most Engaging Content
Without having ventured into this territory before, you might be dubious about updating blog posts. You may worry that no one will see the changes you make, or that those edits won't have any effect. However, one of the most important concepts to remember here is that "Google values freshness." That's part of why blogging is so important in the first place; the more you add new, quality content to your site,...
12 May, 2017