If you run a small business you may already know the importance of making your brand stand out from the rest. Whether that means having a unique voice online, creating engaging content, or offering your target audience something that truly speaks to them, it’s imperative to catch their attention so they keep coming back for
Out of all of the requests we receive – showing up higher in search engine results, having a great-looking site, increasing social media engagement, creating brand awareness, etc. – increasing leads is always #1, and this makes sense, as all of the above ultimately point to gaining more customers or clients. Increasing leads can look
It’s now close to the middle of the year. Have you done any research into some of the SEO trends that have become big lately? Diving into Modern SEO Trends You may have a tried-but-true method of earning your rankings and carrying out SEO, but just because it’s worked for you in the past doesn’t
It’s easy to remember to cite external links: if you’ve used a source as a reference, then it’s imperative to do so for reasons of plagiarism. However, did you know that utilizing internal links is not only important, but that it can also bring more traffic to your website? Enhance User Experience: Incorporate Internal Links
Simply put, sitelinks help your customers navigate around your business or organization website right from a search results page. These links allow them to bypass your homepage and land right on the landing page that’s applicable to their needs. Sitelinks save users time and ensure they find the landing page they’re looking for right away. By directing users to the best result, sitelinks promote streamlined searching, increasing the professional appearance and functionality of your site.
You know the value of search engine optimization, so you’ve probably already taken care of optimizing your pages and their content. A big part of that is image optimization, though, so make sure you include images in your SEO efforts! Photo Origin, Size, and Labels All Matter Whether it’s for a blog post, page, email,
It may seem impossible for smaller businesses to compete online when larger companies have more resources to advertise, but it isn’t impossible at all! If you need some pointers in how to get started with small business SEO efforts that will bring in more traffic, then read on below. How Are You Presenting Yourself Online?
It’s the big question: how can I boost my ranking with Google to get to the top of the list? You may feel as if you’ve tried everything, but even after months and months have passed, you’re still not seeing the results that you want. This is where an internet marketer – along with the
SEO isn’t like a math problem, where you can come to a single answer following a formula, and that answer will remain consistent through time. It’s an ever-changing process, one where success can be the result of following trends, theories, and experimentation. One example of this is when to begin SEO work. While many marketers
Everyone makes mistakes. Even professionals, trying to optimize their posts and pages, who believe that they are doing the right thing for their website. However, even people with tons of experience can make these common SEO mistakes, so take the time to review and see if you’re guilty of any of the following! Don’t Make