Reels. What are they and why do you need them? Reels are short videos that appear in a designated feed on Facebook and Instagram. They are a fairly new addition to these apps and have grown widely popular. These videos can be anywhere from 3 to 30 seconds long and can include text, music, stickers, and a range of other special effects. Here at Eyler Creative, we know social media can be a daunting place to market your business. That’s why we want to give you some tips about social media marketing in Maryland and why you should be using Reels.
The Main Benefit
Reels can be a great tool to use just for fun or to show off a new product. The main benefit of Reels is brand awareness. Creating videos about new products or showing off your services not only gets your company name out there but also creates awareness of what you offer and how it can be useful to your audience.
Creating Quality Reels
Creating Reels is great for brand awareness. But you also have to make sure your Reels are one’s people stop scrolling to view and even like and share with their friends. This creates even more brand awareness and can get you more followers who are likely to turn into customers.
How Do I Create a Reel?
Creating quality Reels for your company can be difficult, especially if you’ve never made one before. Here are a few tips to get you started:
- Use trending audio
- Use relevant hashtags
- Create reels often
- Share reels on story and feed
As stated earlier, not only is it important to create Reels and other content but it is important to make sure that quality stands out. Another tip is to include what makes you different from your competition when making your Reels. If your product is organic, mention that, if you have a special offer or sale going, make that known, whatever makes you different from the rest.
Learn More About Social Media Marketing in Maryland
Reels can be a great way to grow brand awareness and get your business, service, and products in front of a wide variety of people. You may be wondering how you can learn more about Reels and techniques to boost your company’s social media marketing in Maryland. Contact Eyler Creative, a company that specialized in social media marketing in Maryland as well as a range of other digital marketing services.