Our world turns on internet connectivity. But it wasn’t always so. In fact, a large number of online businesses began long before mobile optimization was necessary. While the original web design worked well for years, now its outdated configuration can make doing business a hassle. With an endless list of search results, customers tend to give up on a site that fails to respond almost immediately. A website redesign could mean the difference between financial success and complete obscurity for a brand.
How to Recognize the Signs of a Need for Website Redesign
So, how can you tell if your website could use a renovation? There are several signs that can be easily identified, even by those with limited knowledge of website design or operation.
- Change in Products or Services: Businesses rarely remain stagnant. Instead, new products are added regularly, to keep customers interested. Service businesses often upgrade or increase the services they offer. Outdated online information keeps your client base in the dark and can seriously harm your profit margin.
- Limited Accessibility or No Mobile Accessibility: People have many options for internet access that weren’t necessarily an option when your website was first designed. If your current website isn’t allowing customers to do business from their mobile connection, Google could hide your listing from others.
- Maintain Proper Site Security: Cyber security has been a hot-button issue in recent years, proving that you really can’t be too careful. Browsers are designed to cause the user not to trust websites that fail to use a secure sockets layer, or SSL.
- Current Website Fails to Meet Business Plans: If you just aren’t seeing the results you counted on from your website, it might not be what you’re selling. There could be a problem with your site.
Benefits of Website Redesign
The decision to have your site redesigned is a serious one. It takes time, patience, money, and an expert at the helm to accomplish this daunting task. But it is worth every bit to your business’s bottom line. Whatever your investment, your company will receive benefits well beyond the cost of website redesign.
Website redesign helps ensure that all your customers are aware of what is new and available in your company. Properly informed about what your business has to offer, potential customers can quickly become clients. It can also make sure that everyone is able to find you when they search. Whether using their phone, laptop, or tablet, website redesign can make sure everyone to be able to access your site quickly and easily. An overhaul can also make certain that your site is recognized by Google as secure and made available to all. Having a professional site overhaul helps identify and correct any accessibility issues and make your website a safer, more user-friendly experience for the public.
For professional, custom website redesign that could boost your online presence, get in touch with Eyler Creative. We will work with you to make sure that your desktop site is mobile-friendly, to help you to design and develop a new website, and, if desired, develop and execute a marketing strategy tailored specifically to your business’s needs.
We are a digital creative agency in Baltimore, Maryland with an excellent team of marketing managers, creative designers, developers and programmers all working together with one common mission – to deliver the absolute best client experience and solutions to reach your goals. We’d love to work with you on your next project.